Channel Subscription: RSS
RSS (Really Simple Syndication) is a means of distributing articles across the web. Published RSS "feeds" can be used by other web sites, modern web browsers and RSS aggregator applications.
You can access an event channel as an RSS feed. This provides an easy way to incorporate event listings into other web sites or to view events in your favorite RSS reader.
Clicking the subscription URL cause your browser to open your default RSS application. If this fails, you can manually subscribe to the feed by copying the URL.
Copy the URL (right mouse click and choose the copy option). Go to your RSS application and choose the option to create a subscription (refer to the application's help system) and paste in the URL to subscribe to.